LIFE'S A PITCH
Don't you wish you could ask journalists what they are looking for in a story and what's the best way to pitch them? Learn from the journalists themselves how to pitch your story and get on their radar!
Apply to Pitch Your Startup
Apply to pitch your startup to the media
Find out directly from top-tier journalists what they are looking for in a story and what's the best way to pitch them yours. Get expert advice from the journalists and media professionals themselves on how to tell your story — plus get on their radar.
"An opportunity like this is the dream of any entrepreneur! Startups can apply to get chosen to be one of the lucky few to get on stage and pitch our international jury of experts and journalists."
Why pitch your startup?
This isn't just another pitch competition. It's your chance to connect directly with the media gatekeepers who can amplify your story.
Direct Journalist Access
Get face-to-face time with top-tier journalists from leading publications and understand exactly what makes a story newsworthy.
Get On Their Radar
Build relationships with media professionals who cover your industry. Being memorable is the first step to being published.
Expert Storytelling Tips
Learn how to craft compelling narratives from the experts themselves. Discover the angles that resonate with journalists.
Valuable Feedback
Receive constructive feedback on your pitch and positioning. Understand what works and what needs refinement.
Media Coverage Opportunity
The best pitches often lead to real coverage. This is your chance to turn a pitch into a published story.
Global Exposure
Our international jury of experts and journalists means your startup gets exposure across multiple markets and regions.
How It Works
From application to stage — your journey to media coverage
Apply Online
Submit your startup application with details about your company, product, and story.
Get Selected
Our jury reviews applications and selects the most promising startups to pitch.
Pitch Live
Take the stage and pitch your startup to our panel of journalists and experts.
Win Coverage
Receive feedback, build relationships, and potentially secure media coverage.
Ready to Get the Coverage You Deserve?
Join the ranks of successful startups who have pitched their way to media recognition. Applications are open — don't miss your chance to get on the radar of top-tier journalists.
Let's Talk!
Have questions about Life's a Pitch? We're here to help.
Get in Touch
Have questions about the application process or eligibility? Our team is ready to assist you.
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